After graduating from Lahore School of Economics with a degree in double major in Finance and Marketing, Sweba is managing A1 Petroleum as a CEO and is fully devoted to live up to the expectation of our nation’s future generation and aims to take A1 petroleum to great heights of success.

Direct responsible for the lubricants business and Retail Development, evaluation of new brand for the upcoming OMC which are not evaluated by any other importer. The main part is to evaluate portfolio of the Oil Company keeping in mind the Pakistan Market dynamics. This evaluation covers all the segments of the market including B2B, B2C and for Retail outlet. This all includes to contact right companies and negotiate with them from scratch to finalization. Finalization means to collaborate with the global brand and signing up of the agreement between the two partners. Direct responsible in development of Retail network building a professional team across Punjab in first phase. The main challenge is to convince Retailers without having permission to sell License from OGRA. Successful in aligning the company’s vision with team to achieve as per expectations. Liaison with all vendors from Logo design to fascia makings. Develop criteria for different categories of retail sites and of its successful implementation.

Muhammad Imran Majeed holds a Master’s Degree in Business Administration having more than 18 years of diverse experience in Sales, Marketing, business development, channel Management and distribution network development with proven track record of developing regions with key focus to retail merchandizing. He has Joined A1 Petroleum as a Head of the lubricant Division with an aim to make A1 Petroleum a Market leader in lubricants industry.